Ad Campaign for European Surfrider Foundation Advertising agency Young & Rubicam
Photography by Ben Stockley
"In the sea there's no such thing as a little bit of rubbish"
European Surfrider Foundation is a non profit organization dedicated to defending, saving, improving and managing a sustainable ocean. The ad is beautiful and surreal. I think it perfectly illustrates how long it takes garbage to break down in our environment. It also brings to mind the Pacific garbage patch that is exceeds the size of Texas...
